AGTA on the Barbie effect in jewelry: Eric Yen saw calls for pink freshwater pearl studs, with large white Edison strands ready as a looks-for-less option.
As “Barbie” passed $1 billion at the box office, AGTA asked dealers and designers whether pink was selling. Eric Yen reported calls for pink cultured freshwater pearl studs.
For anyone wanting the triple white strands the film’s star wore to the London premiere, he had an answer ready: large white Edison freshwater pearls, a looks-for-less alternative to South Sea.
Summary by Yen’s Jewelry. The full article is published by AGTA.
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